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Muhammad Nouman Muhammad Nouman

These Student Populations Drove Overall Enrollment in US Undergraduate and Graduate Studies in 2024/25

What student populations are filling seats in US undergraduate and graduate studies? The Institute of International Education (IIE) released its 2025 Open Doors Report in November, and the report shared that growing Optional Practical Training participation (OPT) participation led to the US hosting the highest number of international students ever.

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Muhammad Nouman Muhammad Nouman

10 Ways to Attract More International Students to Your Institution in 2026 (Part 2)

In Part 1, we covered why mobile-first experiences, authentic storytelling, and fast response times are now non-negotiable in international recruitment, but attracting interest is only half the work. Real enrolment success is built by keeping students engaged and confident as they move through the funnel. Strategies 6 to 10 focus on executing where it matters most: using targeted digital advertising to reach students when intent is highest, creating country-specific content that addresses local concerns, reducing melt through clear post-application communication, proving ROI by highlighting real career outcomes, and building trust through radical transparency around costs, timelines, and policies. In 2026, institutions that win will not be the loudest, but the most efficient, clear, and respectful of a student’s time.

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Muhammad Nouman Muhammad Nouman

10 Ways to Attract More International Students to Your Institution in 2026 (Part 1)

Are you still asking Gen Z students to fill out long forms? You might be losing them. The 2026 international student is allergic to friction and expects instant engagement. Read Part 1 of our "10 Ways" guide to discover why the future is omnichannel, how to build "high-tech" agent partnerships, and why speed is your biggest competitive moat.

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